Translating a document has to deal with translating what the original text is saying and not translating the words of the text. Where beginners in translation fail today is, they have not understood the strategies used in translating in order to come out with what a text is talking about. A translator has to understand that translation strategies have their own characteristics through which one can understand them. They are able to use strategies when they encounter a problem. Translation could mean using less expensive or neutral words. Translating a general word is different from translating a neutral word. When looking for a translator, who will make you proud and enjoy the text you write in other languages, go in for professionals. Translation is flexible but the question most communicators ask themselves what is translation strategy should they use?

Knowing about the translation strategy

Generally translation strategy is divided in to 2. That is Source and Target language focus. Most beginners focus on source language focus.

Source language focus talks about: the word for word, literal and faithful translation. Word for word translation is mostly used in situation where the translator comes across cultural words. For example you won’t expect the English cultural words to be the same as that of Italian words. So, the translator must feel the heart of the writer to translate from English to Italian. For literal translation, grammatical structures are converted to the near equivalent words. Situations like this occurs when translation of the sentence does rhyme with the context. Most a times, situation like this occurs when translating in to Arabic. It takes a professional to translate in such context and he/she makes sure the communication flows well. The translator use faithful translation to draw out and explain the meaning of other words

Target language focus talks about: Adaptation, free translation and idiomatic translation. In adaptation, it speaks more of using culture to interpret the text. Indians communicate through culture. That is why translating from English to Hindi would not be a problem to professionals. It communicates better when it comes to translating words. Free translation talks about keeping the content expressed in the target text. In this type, buyers can easily purchase what a seller has in stock because the seller kept the important content of his/her text. Idiomatic translation makes use of idioms. Beginners in translation always find it difficult translating this type of text because it gives a completely different story from what the writer wants.

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